Check it out ... not very complicated, just a coordinated chat/scheduling service allowing users to, well, talk/chat while watching the same movie. (New films are announced every Sunday at 3:30pm.) This would also be very cool to use, for example, as part of a film festival, either for folks wired in [at the festival] or for remote participants.

Of course, the downside is that they're scheduling specific movies for all users, but that should change.

Nice use of NetFlix; probably something they'll acquire or mimic on their website.