I read it recently. It's an amusing satire of modern "seeker-friendly" Evangelical churches, as the title character manages to build one of hottest up-and-coming churches in America and appear on Oprah's show, despite an almost complete lack of knowledge about God, the Bible, or theology. The book shows some uncomfortable truths in how Christians often rush to catch the latest trend without discerning whether it is true. At the same time, the author tempers the satire with humor and likeable characters.
The fact that the author is an "insider" of church culture, as he is the creative director for an Evangelical church, gives his portrayal a sense of authenticity that rings true for anyone who has grown up around such churches. I chuckled quite a bit at the author's voice and his ear for exploring some of the weirder sides of church culture and pop culture. Then again, I might be a little weird.