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Peter T Chattaway

The Founder

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'Blind Side' Director Tackling the Story of McDonald's (Exclusive)

John Lee Hancock is in negotiations to direct The Founder, the story of the rise of the McDonald's fast food empire.

FilmNation and The Combine, the shingle run by Jeremy Renner and Don Handfield, are producing.

Written by Robert Siegel (Big Fan), The Founder is a drama that tells the true story of how Ray Kroc, a salesman from Illinois, met Mac and Dick McDonald, who were running a burger operation in 1950s Southern California. Kroc was impressed by the brothers' speedy system of making the food and saw franchise potential. He maneuvered himself in a position to be able to pull the company from the brothers and create a billion-dollar empire.

The tone of the script has been described as being akin to The Social Network and There Will Be Blood. . . .

Hollywood Reporter, December 10

 

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I really hope this film gets into the part where the McDonald brothers set up a rival restaurant, and Kroc opened a McDonald's across the street from them to put their new restaurant out of business. (I think I got the sequence of events right, there. It's been a while since I read Fast Food Nation.)

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'Blind Side' Director Tackling the Story of McDonald's (Exclusive)

Kroc was impressed by the brothers' speedy system of making the food and saw franchise potential....

Hollywood Reporter, December 10

 

I wish there was a better clip of this scene, but you get the idea...

 

https://www.youtube.com/watch?v=U4FkH8NwOLU

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McDonald's Won't Try to Stop Michael Keaton's Unflattering Biopic

McDonald's, for its part, has bigger headaches to focus on at the moment than a movie about its colorful founders. The company announced on Thursday that its CEO of the past three years, Don Thompson, would be exiting the position following two years of declining sales.

Says Lisa McComb, director of media relations for the company, "Ray Kroc's story is compelling, so we're not surprised Hollywood wants to dramatize it for the big screen."

Adds McComb: "The historical facts of his journey to success are in his autobiography and other non-fictional accounts of McDonald's."

Hollywood Reporter, January 30

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4 minutes ago, Peter T Chattaway said:

This might be one of my favorite movies of the year.

The first clip is called 'The New American Church'.

This clip is giving me Mad Men flashbacks. Consider me intrigued.

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I really enjoyed this movie.  It's a great story.

And I don't even like McDonalds.

Edited by Nick Alexander

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It's a *very* good movie. I like the way it shows Ray Kroc stealing not just the company from the McDonald brothers, but the wife of one of his colleagues, and *also* the inspirational speech that he *hears* at the beginning of the movie and then *gives* at the end of the movie.

It's a shame the Weinsteins basically dumped this movie so that they could focus all their awards-season energy on Lion. I thought The Founder was a much better film.

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The movie's ad campaign doomed it.  Nobody wants to see a movie that looks like a PR stunt from that most obnoxious of corporations.  Nobody wants to see a movie that appears to glorify the commercialized excesses of all that fast food restaurant franchises represent.  It appeared that the movie was to attempt to turn the tide on the restaurant chain since the damage inflicted on them from the one-two-punch of Supersize Me and Fast-Food Nation.  Add to that the rise of Trump (not that I want to get political), and it appears to embrace commercialism and capitalism, at a time when this nation is divided upon these concepts.

But it's still an EXCELLENT movie.  It's done in a way that does not hide his flaws, but still brings about an insightful study of a man who stumbles into a goldmine, in the second half of his life.  He loves the idea, he runs with it, and he even makes it better... but this is because a successful idea oftentimes attracts others who also have successful ideas.  And the moment he stumbled upon how he could circumvent the contract he made with the brothers, there was no stopping him.

It's also insightful in giving us a glimpse of what life was like before the dominance of fast food chains, what we gave up (the good and the bad).

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